This book offers a comprehensive guide to political campaign communication using functional theor...

Dieser Klassiker sollte in keiner Horror-Bibliothek fehlen!Während einer stürmischen Regennacht i...

A Functional Analysis of Political Television Advertisements is a unique investigation into the e...

Political Election Debates presents theory and research on political leaders debates. Election de...

Mass communication theories were largely built when we had mass media audiences. The number of te...

Campaign 2000 applies the functional theory of political campaign discourse-analyzing how message...

This book offers content analyses of the 2016 presidential candidate campaign messages from the p...

Benoit, Blaney, and Pier apply the functional theory of political campaign discourse to the 1996 ...

This book explores the ways in which political parties in contemporary parliamentary democracies,...

Recent rapid globalisation of manufacturing industries leads to a drive and thirst for rapid adva...

Frontmatter -- Contents -- Preface -- I. THE STUDY OF ARGUMENTATION -- Introduction: the Study of...

Bush versus Kerry analyzes the 2004 presidential campaign using the functional theory of politica...