This book is a collection of nine chapters discussing the impact of sustainable marketing and bus...

BOP marketing practices are new and still evolving, despite the ground-level challenges, and seve...

This book looks at markets in low-income economies and how they require fundamentally different m...

This book looks at markets in low-income economies and how they require fundamentally different m...

Wah Aurat ' is the author's first novel .The novel carries a range of perception and emotions whi...

'Munni of the sea' Yes, if the dolphin is called the munni of the sea, then perhaps there will be...

Changing India is no more a fantasy.Yes, new dimensions are becoming worse in the country.Somewhe...

Beautiful countries attracts tourists from all over the world.Beauty is also considered to be the...

Vrindavan should be called Mahathirtha and religious tourism of Hindus.Vrindavan is actually a hi...

If Mokshadayini Ganga is called the lifeline of India, there will probably be no exaggeration.The...

Calling Kasol Hill Station a unique gift of nature, there will probably be no exaggeration.Yes, t...

The feeling of joy makes Jeevan Yatra cheerful and pulsating.There is a freshness in the mind-min...