First published in 1955, 'Personal Influence' reports the results of a pioneering study conducted...

Broadcasting has long been considered one of the keys to modernization in the developing world. ...

Is television dead? The classic television era of the 1950s and 1960s, characterized by limited c...

Academic studies of elections are not in the business of predicting outcomes. They are in the bus...

Academic studies of elections are not in the business of predicting outcomes. They are in the bus...

Reports the results of a pioneering study conducted in Decatur, Illinois, validating Paul Lazarsf...

Is television dead? The classic television era of the 1950s and 1960s, characterized by limited c...

Communicating Esther presents a communications approach to the second-most written about book of ...

Analyzes a recent report on a survey of the religious beliefs and behavior of Israeli Jews, and t...

ARE THERE ANY? Many of us have our own canonic texts - the kind that won t go away. We tell them ...

Das Urheberrecht an bibliographischen und produktbeschreibenden Daten und an den bereitgestellten...

Analyzes a recent report on a survey of the religious beliefs and behavior of Israeli Jews, and o...